Advantages of a virtual fair

A virtual fair, as its name suggests, is a fair that takes place online and allows professionals to meet in a certain time and space, participants visit a virtual booth where they can interact with other people in the company, find information about the product or service, among others. Just like a trade show but carried out in a digital environment.

Virtual fair Expertos en convenciones

Some of the advantages of holding these fairs in a virtual environment are the following:

  • It is cheaper

The final operating costs are infinitely lower since companies avoid travel expenses. In turn, all costs related to the design, manufacture and assembly of stands and all types of corporate and support material are reduced.

  • Broader reach

To attend a virtual trade show, all that is needed is a computer or mobile device with an Internet connection. In this way, participants can attend from anywhere in the world, so the attendance rate exceeds that of a physical event.

  • Measurable results

Everything that happens in the online environment is measurable, so virtual fairs provide exhibitors with accurate information about the return on investment ROI and everything that happened during the event is recorded, allowing them to improve and focus on better actions and future events.

  • Greater agility

Virtual trade fairs are more agile than physical ones. In order to attend, participants do not have to travel from one place to another or reserve a large part of the day for the event. While the virtual fair is in progress, they can go directly to the stands they are interested in and obtain the information they are looking for at their own pace and with greater efficiency.

This makes it easier for the people involved to manage their time according to their lifestyle and feel more comfortable with the experience.

Wellness Tourism in Mexico: Discover the best hotels!

Wellness tourism is the new way to travel. It has become especially popular in the wake of the pandemic and the travel restrictions that have been imposed in various parts of the world. For this reason, travelers are looking for options that connect them with nature or offer other attractions within the facilities.

On this occasion we share with you five hotels in Mexico where you can experience this form of unique experiences.

1. Xinalani, Puerto Vallarta

Xinalani is an exclusive boutique hotel and wellness and retreat center located on a beautiful private beach in the south of Puerto Vallarta, Mexico. Access is by boat only. It features 33 spacious cabins and Eco-chic rooms, nutritious Mexican food with vegan and vegetarian options, outdoor activities such as surfing, yoga and Eco-tours.

Photo: https://xinalaniretreat.com

2. El Santuario, Valle de Bravo

El Santuario Resort located at the shore of Valle de Bravo’s lake has a great view and has been qualified for many years as the best Hotel in Valle de Bravo. Ideal to spend from a romantic weekend to a complete vacation season with the whole family enjoying all the advantages and services such as: sailing, ski, canoeing, tennis, golf, besides it has one of the most important SPA in the country.

El Santuario
Photo: https://www.elsantuario.com

3. Monte Coxala, Ajijic

Monte Coxala is a hotel inspired by the ancestral architecture of Mexico, offers a sacred space for treatments that nurture, care and align your health at all levels filling us with a deep sense of holistic wellness.

They work with natural resources channeling thermal waters in their facilities, which lead to experience the benefits of these natural healing therapies that facilitate and promote the integral well-being of the human being, allowing us to freely balance our physical, mental and spiritual energy.

4. Holistika, Tulum

Holistika Tulum offers a space for those who desire wellness, peace and happiness. This boutique hotel and holistic center is located in the middle of the Mayan jungle. So you can listen to the sound of the various birds that come to rest or feed in the trees of this site that arose to observe and reflect.

Holistika Tulum offers different activities to balance and recollect with your inner self, such as ashtanga yoga classes, vinyasa, acroyoga, detox flow, kundalini, sound therapy, spiritual retreats, among others.

Holistika Tulum
Photo: https://holistikatulum.com/index.html

5. Hostal de la luz, Amatlán

Hostal de la luz is a holistic hotel located in Amatlán, surrounded by the Tepozteco mountain range. It has 46 exclusive rooms designed with bioenergetic Feng Shui techniques and offers activities such as yoga, meditation, labyrinth walking, sound healing and tai-chi, all included in your stay.

 

What are hybrid events? And why you should implement them this year

Eventos híbridos

The crisis generated by Covid-19 has dealt a hard blow to the Meetings and Events Industry (MICE), which has been one of the most affected tourism sectors and one of those that will recover later.

The slow recovery of the sector will cause many associations and companies to look for alternatives to continue developing events safely, and although face-to-face meetings are not going to disappear since human interaction is fundamental, until the situation improves, technology can be an ally for organizers who want to develop meetings and events.

evento virtual

Hybrid events combine the physical world with the virtual world, resulting in more interactive and participatory events. Thanks to the inclusion of the virtual part in the face-to-face event, we obtain a greater reach since we can count on participants from all over the world without them having to travel.

Hybrid events allow real-time feedback from participants, providing relevant information that allows organizers to make strategic decisions about the development of the event itself.

Some of the advantages of hybrid events are the following:

  • Savings in time and money in travel for attendees and/or participants.
  • Larger audiences.
  • Easier to analyze the impact of the event.
  • Improved traffic in social networks.
  • It is more friendly for new generations.

Moreover, in times of pandemic, these advantages are added to these pluses:

  • Compliance with security measures without giving up greater audience reach.
  • Easier to move the event completely into cyberspace in case of new confinements.

5 travel trends this 2021

tendencias en viajes

Nature, domestic and rural travel are the top travel trends this 2021.

Tourism, hard hit in 2020 by COVID-19, awaits recovery, but with the pandemic still with us and changes in travelers’ priorities, new models are emerging that will shape the future of tourism this year.

1. Domestic Travel

Domestic travel is trending in destinations.  People will not want to or will not be able to fly far and will look for destinations closer to where they can travel by car. They will also leave the big cities and prefer the countryside, mountains, and coasts. And less massive destinations will be sought, a great opportunity for emerging or less popular places so far.

Tulum

2. Nature tourism

This activity is quite diversified and revolves around contact with nature and its preservation, so it is deeply linked to sustainable tourism. It will gain strength due to the appreciation of nature and green spaces after having been confined at home or in big cities for a long time

Turismo de naturaleza

3. Rural tourism

Cottage rentals, camping stays, outdoor activities, and sports will be in high demand. During the pandemic, the alternative of rural and nature tourism has become increasingly popular. Tourists want to travel to small communities, usually rural, in order to experience their lifestyle and culture or, in some cases, to disconnect from the city.

4. Wellness tourism

Wellness tourism is a direct branch of health tourism that aims to achieve physical, psychological, and spiritual well-being. For this reason, tourists choose destinations that offer activities related to each area, such as yoga, meditation, or spiritual retreats. This type of tourism is becoming more popular as the concept of mindfulness spreads and as society becomes more aware of the importance of connecting with the planet and with ourselves.

Yoga

5. Booking flexibility

With the current pandemic situation and uncertainty, flexibility will be key for many travelers. Airlines know this and many have included insurance and contingency flexibility, as have hotels and hotel chains.

Technologies that will boost tourism 2021

tendencias tecnológicas

One of the things that the pandemic accelerated globally was the use and development of technologies that allow travelers to make travel processes more efficient and less touching.

For this reason, tourism will be boosted by technological advances that allow from checking in without physical contact to finding new ways to interact with other people and request, for example, services in hotels, airplanes, or restaurants.

Voice command

The use of intelligent assistants that work through voice commands, such as Google Home or Alexa from Amazon, is becoming more and more widespread. This technology is being used in the accommodation spaces to control different devices, such as the television, the coffee machine, or the curtains, and thus make the stay more pleasant.

Comando de voz

Contactless technology

Contactless systems range from faster payment methods, booking services, scanning restaurant menus, and even checking in or opening rooms without the need for physical keys.

Natural Language Processing

To ensure an unparalleled guest experience, companies will increasingly turn to technologies such as artificial intelligence and Natural Language Processing, which analyze conversations and interactions with users to identify areas of opportunity that allow them to devise better services or operational processes.

Inteligencia artificial

Facial recognition

One of the technologies that are booming is facial recognition. Several airports in the world have chosen to use facial recognition at the boarding gates of planes so that people’s passports and boarding documents do not have to be checked by humans.

Together, these technologies could become an important catalyst to boost tourism and travel this 2021 and offer travelers greater security during their travels.

The UNWTO is promoting a new code of legal protection for tourists

Turismo

The World Tourism Organization (UNWTO) has presented the International Code for the Protection of Tourists. The plan seeks to raise the legal backing of travelers as consumers and will provide tourists affected by emergency situations with clearer and more consistent assistance conditions worldwide.

The Committee for the Development of an International Code for the Protection of Tourists was attended by 92 UNWTO Member States. Together, they adopted a specific action plan aimed at restoring tourists’ confidence, thanks common and harmonized framework.

In the coming next weeks, International Organizations, the European Commission and the Private Stakeholders will be invited to join this initiative to achieve a more fair and balanced share of responsibilities among all tourism stakeholders in the post-COVID-19 world.

Recommendations for the Assistance to International Tourists in Emergency Situations:

  • Preventing potential problems by developing, implementing coordination protocols, and training tourism stakeholders.
  • Providing real-time information for tourists.
  • Addressing cross-border cooperation between governments and tourism service providers.
  • Fostering close collaboration between governments and travel and accommodation providers.
  • Addressing the effective repatriation of tourists.

The next UNWTO General Assembly is expected to be held at the end of 2021 in Morocco, where a report will be presented on the progress made with the development of the international code.

The best places for Glamping in Mexico

Glamping en Tulum

Glamping is an ideal option for those people who love to spend time in contact with nature but without sacrificing the convenience and comfort of a hotel.

Mexico is a country with multiple landscapes and natural wonders, which is why several of its destinations for this activity. Below we tell you five places where you can take a well-deserved rest in a natural environment and without losing style.

Matices Hotel de Barricas, Tequila

Located in one of the most popular Magical Towns in Mexico, Matices Hotel de Barricas is a unique place in the country, because it allows you to enjoy nature and stay in tequila barrels. The rooms are distributed in a beautiful agave field within the La Cofradía Tequila factory, where tours and Tequila tastings are also offered.

Matices Hotel de Barricas
Picture: Matices Hotel de Barricas

Campera Hotel Burbuja, Ensenada

This innovative concept consists of a unique and ecological resort that offers a luxurious experience, having rooms with a dome that will allow you to sleep under a beautiful starry sky and wake up surrounded by immense fields of vineyards. The hotel has gastronomic and wine tours to enjoy the best of this region.

Hotel Burbuja
Picture: Campera Hotel Brubuja

Harmony Glamping, Tulum

Harmony Glamping Tulum features luxuriously furnished tents with all the amenities of a traditional hotel room. In addition, the rooms are surrounded by beautiful gardens and in contact with nature. Each part of the hotel was built with environmentally friendly materials and techniques, offering a pleasant, natural, and memorable experience.

Picture: Harmony Clamping Tulum

Playa Viva, Zihuatanejo

This beautiful hotel is also friendly to the environment and allows you to enjoy a complete vacation in contact with nature. Playa Viva has 12 eco-friendly rooms, each with a view of the beach. Among them, stands out its tree house, located between palm trees.

Playa Viva
Picture: Playa Viva

Tendo Glamping, Tepoztlán

If you are looking for a break near Mexico City, Tendo Glamping is the ideal place for you. Disconnect from the world and escape to Tepoztlán to camp in style and enjoy endless activities. In addition to the latest trend in luxurious cabins and being 100% sustainable, Tendo Glamping has a miniature golf course, zip line, climbing wall, pool and a spa.

Tendo Glamping
Picture: Tendo Glamping

 

5 tips to be a responsible tourist

When you choose a destination, you usually take into account certain factors such as the weather, the accommodation, the nightlife, the museums, and interesting places. But do you also find out about the type of impact that your vacation will have on the local community, if there is endangered fauna or any issue related to environmental pollution?

It is important to have a positive impact on the place you visit, that is why we share 5 tips that will help you become a responsable traveler concerned about the environment.

1. Local consumption

Local consumption fosters an equitable economy in which small businesses in the community will have the same opportunities as large companies, and this also promotes energy savings and the reduction of CO2 emissions.

2. Responsible use of water and energy

Other small actions, but with great long-term impact, are those that are taken on a daily basis, such as the conscious use of water for bathing and electricity to charge electronic devices.

3. Don’t contribute to animal exploitation and abuse

It is great to be able to travel and discover new species, but whenever you encounter animals, ask and investigate; Are the animals in the wild? Does your visit affect the care and improvement of the animals’ habitat?

Avoid places and shows where they are exploited and report any signs of exotic or wild species traffic.

4. Respect the local culture

Establish correct and cordial relationships with local populations, without prejudice. When you arrive at the destination, always try to adapt to local customs and uses, without imposing your habits and lifestyle.

5. Use sustainable transport

If the destination you are visiting allows it and it’s safe, it is recommended to use transport alternatives such as trains or buses to travel relatively close distances. The trip, in addition to contributing to the environment and reducing the personal carbon footprint, allows you to experience the destination in a closer way.

If public transport is not your thing, you can choose to travel the destination on foot or by bicycle, this form of transport is not only better for the environment, but it will also help you to get active and feel energized during the trip.

5 advantages of virtual events

video conferencia

If there is one positive trend that the covid-19 pandemic has brought to the events industry, it is the adoption of virtual event platforms as a viable alternative to face-to-face events.

Virtual events have proven to be a great ally for companies that intend to continue generating leads thanks to the benefits it offers to keep them connected.

In this note we are going to share 5 advantages of virtual events.

1. Lower cost

One of the main advantages of virtual events is a significant reduction in the cost and logistics of the event. Just imagine all the production expenses that a face-to-face event has: venue rental, catering, staff, screens, sound equipment, and much more. When the event is virtual all these costs disappear.

2. Real time interaction

Another advantage of organizing a virtual event is the wide and varied spectrum of opportunities to interact with your attendees. You have their full attention, so you can ask them questions and give them a chance to pose their response.

3. Accessibility

Attendees will be able to access an event online, regardless of their location, just have a device or computer equipment and a good internet connection. It’s a good opportunity to connect with a wider audience, even internationally, who might not have had the opportunity to meet your brand at a physical event.

4. Accurate audience analysis

Once the event is over, the data can be analyzed to better reach your audience. Thanks to technology, metrics are clearer and it is possible to have more controlled participation data. If your company wants to be part of an online event, using this technology can provide you with a great competitive advantage.

5. Immersive learning

Incorporating a digital learning experience into your event can provide attendees with greater value and a stronger learning experience.

5 destinations to travel in Mexico after Covid-19

Ala de avión

Are you looking for places to enjoy your first vacation after the pandemic? We have a few recommendations for you!

1. Puerto Vallarta

The romantic and tropical town of Puerto Vallarta is situated on the Pacific Coast of Mexico. Puerto Vallarta is located along the beautiful Banderas Bay, boasting numerous idyllic beaches with soft sand and azure waters. The stunning and nostalgic downtown bursts with culture and history and has an undeniable charm.

The city enjoys a vibrant nightlife, with plenty of bars and clubs as well as stage performances from local renowned singers.

2. Cancun

The stunning city of Cancun is located on the Northeast of Mexico’s Yucatan Peninsula in the area of Quintana Roo, where the rich Mayan culture and history shines through on every corner. Cancun is surrounded by white sand beaches, the paradisiac Caribbean Sea, and blue skies stretching afar, creating a dream-like oasis.

The clear waters of Cancun are perfect for water sports, such as snorkeling, paddle boarding, and jet skiing. It’s also a great spot for fishing and getting a delightful sight of the colorful marine life.

3. Cabo San Lucas

Cabo is located at the southern tip of the Baja California Peninsula, which makes for ideal weather. The sun is gloriously warm during the day and then temperatures comfortably drop during the evening, as the cool wind from California blows through the city. Cabo is home to numerous blissful beaches that are perfect for sunbathing and swimming and offer unspoiled views of the enchanting Sea of Cortez.

As well as adventuring into the ocean and engaging with marine life, you can also adventure into the desert and discover all of its wonders.

4. Huatulco

Bahías de Huatulco is one of the beach destinations that still preserves its natural wealth, that is why if you are a nature lover, visiting this destination is a must. You can also find beautiful flawless beaches to visit.

A difference from other touristic destinations in Mexico is that they are always full of people, in Huatulco you can live the calm and tranquility of its environment where you live a rhythm of life that makes relaxing and enjoying the beach really possible.

5. Mazatlan

Mazatlan is located on the Sea of ​​Cortez and is one of the preferred vacation destinations.

It has a 21 km boardwalk with a fascinating environment, considered one of the longest in the world. Turquoise blue waters that are home to several beautiful beaches; where you can rest on their white and smooth sand.

You can also practice surfing, windsurfing, diving and kayaking in some of them.